Liz Deranja

Liz Deranja is vice president of marketing for Arrowhead Programs, where she leads integrated marketing, communications and sales support. Her work centers on bringing Arrowhead’s underwriting capabilities to market in new ways, strengthening the brand and equipping teams with the tools and insights to support retention, new business and long-term growth.

Deranja brings more than 15 years of marketing leadership experience across property and casualty, specialty insurance, health insurance and insurtech. Before joining Arrowhead, she led marketing for innovative insurance organizations and advised MGAs and distributors as a fractional chief marketing officer. She previously served as head of marketing at Pathpoint, a digital excess and surplus lines platform, where she drove broker adoption and program growth. Earlier, she was a founding team member and B2B marketing leader at Sidecar Health, an organization focused on making coverage more transparent and affordable.

Deranja earned a Bachelor of Arts in journalism from the University of Rhode Island.